• Resume

    Jefferson M. Stovall
    www.JeffersonMStovall.com
    850/339-5279
    jms@jeffersonmstovall.com
    Visit my contact page, too.

    Download a PDF here.

    Professional Experience

    Client Service Manager

    TIG Global | Chevy Chase, MD | June 2008 (Current position)

    • Manage websites for up to ten hotel properties generating $500,000 to $1m/month in revenue
    • Work with new clients from discovery to launch phase and act as client liaison with Project Management department
    • Regularly communicate with regional revenue managers and other stakeholders to evaluate online revenue performance and adjust strategy accordingly
    • Produce and present monthly reports for each client detailing revenue, revenue sources, marketing spend analysis and web site statistics
    • Working on a team with members from a variety of departments, identify best practices in interactive media and develop a way to compile, store, update and communicate those practices to others in the firm
    • Edit, write SEO-optimized web copy and audit existing sites for SEO performance
    • Develop and apply online revenue management best practices
    • Define and execute broadcast email strategies, sending out monthly and bi-monthly broadcast emails for properties
    • Advise clients on and execute online marketing strategies
    • Interact with a variety of clients and teams on a daily basis

    Account Manager

    Riester/IWS | Washington, DC | September 2007-May 2008

    • Design and execute interactive media strategies and new business proposals that meet clients’ needs, goals and budgets
    • Manage workflow for portfolio of up to 22 interactive clients, ensuring smooth operation and on-time and on-budget delivery
    • Oversee planning and implementation of web site content and design, ensuring relevancy and accuracy
    • Working closely with creative department, drive concepting and development of projects
    • Regularly update senior management and other stakeholders on account activity, opportunities, challenges, industry news and business development needs
    • Stay abreast of industry trends and intelligently integrate new developments into daily project management, production processes and strategic recommendations
    • Assign work to and supervise junior staff members

    Administrative Coordinator

    The Kennedy Center | Washington, DC | April 2006-September 2007

    • Act as office manager for 50-person department
    • Prioritize and schedule meetings, phone calls and other requests for the VP of Development
    • Coordinate with senior staff to respond to donor inquiries
    • Develop positive relationships with donors of all levels
    • Research potential and current donors
    • Draft memos, letters and other correspondence under VP’s name
    • Compile, draft and create presentations used by VP
    • Confidentially handle donor and personnel matters
    • Compile, proofread and edit budgetary information distributed to Board of Trustees
    • Produce 8-page, bi-monthly newsletter

    Assistant, Corporate and Foundation Relations

    The Kennedy Center | Washington, DC | May 2005-April 2006

    • Research, recruit and steward corporate and foundation donors
    • Write and assemble grants and funding applications for amounts ranging from $5,000 to $250,000
    • Develop relationships with representatives from donor organizations and respond to requests for reports and updates
    • Regularly create and edit reports on budgetary status of programs
    • Liaise with Special Events department to provide appropriate benefits to donors during events
    • Maintain application and reporting deadline database

    Education

    Florida State University
    MFA, Theatre Management
    Graduation Date: December 2005

    University of Evansville
    BS, Theater Management
    Graduation Date: May 2003

    References

    Paul McKay
    Vice President, Interactive
    Home Front Communications
    202/216-8965
    pmckay@homefront.tv

    Marie Mattson
    Vice President, Development
    The John F. Kennedy Center for the Performing Arts
    202/416-8066
    mamattson@kennedy-center.org

    Jay Contonio
    Senior Front-End Developer
    Home Front Communications
    jcontonio@gmail.com
    508/656-0529
    jcontonio@gmail.com